Episode 1: Introduction to “The Product-Led Playbook” artwork
ProductLed Podcast

Episode 1: Introduction to “The Product-Led Playbook”

  • E236
  • 45:14
  • October 8th 2024

In this special episode of the ProductLed Podcast, Wes Bush shares the introduction to his new book that’s out today—The Product-Led Playbook. Over the next three months, we'll be releasing one chapter at a time, providing you with practical, no-nonsense guidance on how to build a multi-million-dollar product-led business with a lean team.

Wes Bush dives deep into why most product-led companies struggle to achieve meaningful scale and shares a 9-part system that has already helped over 400 SaaS companies generate over $1B+ in self-serve revenue. This book isn't about convincing you to go product-led; it's a hands-on manual for those ready to take their product-led journey to the next level. Whether you're a seasoned SaaS founder or new to product-led growth, this series is packed with actionable insights you won't want to miss.

Tune in now to learn how to build an unshakeable foundation, unlock self-serve customers, and ignite exponential growth for your business. Your journey to becoming the obvious choice in your market starts here.


You can buy the book here.

ProductLed Podcast

The ProductLed Podcast is a weekly interview series with both product-led growth leaders and practitioners who have real knowledge to share on what it takes to use their product to grow a business.